cytd.[ai]

Role

Creative Direction, UI/UX Design, Branding

Platform

Web App

Year

2025

Team

Solo designer, 3 developers, 2 PMs

Tools

Figma, After Effects

Overview

Cytd is a discovery optimization platform designed to increase your chances of being cited by AI systems. It continuously analyzes your content, provides clear and actionable feedback, and delivers tailored solutions specific to your domain.

As AI-generated answers and summaries become the norm, websites are experiencing lower click-through rates and reduced user engagement. Cytd helps brands stay visible, cited, and selected by identifying content gaps and providing targeted recommendations to boost discoverability across major LLMs.

This video is a great example of what I can do. I built the visuals in After Effects using MotionArray resources, then moved to FL Studio to master the AI vocals and produce the background track.

01Branding

The cytd.[ai] identity

Branding was part of the job: the wordmark with its bracketed [ai], and a visual language of blue gradients and soft dot patterns carried across the product.

02Marketing site

Explaining the product up front

The landing page introduces the three tools, Overview, Update & Enhance, and Monitoring, before inviting visitors to start a free analysis.

03Dashboard

One score for a lot of data

The dashboard condenses AI visibility into a single Cytd Score, backed by citation metrics, the best-performing engine, and competitor comparisons. Onboarding asks users to confirm the questions they want tracked.

04Site sections

Breaking down the score

Deeper sections of the site explain the three factors behind the Cytd Score, Visibility, Compliance, and Relevance, and answer common questions about LLMs.

05Monitoring

Tracking results over time

Monitoring charts the score and citations over time and logs every data run, while the Questions view shows which AI platforms cite you, question by question.

06Outcome

Shipped

The cytd.[ai] web app launched.